Innovation Models

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Michael Bremer

Interesting comments on innovation. Many of them seem to come from the perspective of inventing it. I have learned two things:
1.Meaningful iInnovation is hard work. It is easy to do something different, not easy to do something meaningful.
2. Meaningful innovation is driven by specific customer (benefactor) needs, not by what we think they need. The starting point may be my (our) idea, but the finishing point has to take into account the perspective of whomever we are hoping the innovation will benefit.

Best wishes,
Michael Bremer
The Cumberland Group

Management tools for business agility and competitive advantage!

"Don't ask yourself what the world needs - ask yourself what makes you
come alive, and then go do it. Because what the world needs is people
who have come alive."
--Harold Thurman Whitman, Philosopher and Theologian

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