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Armand Rousso

It was extremely wonderful to read this new perspective in the domain of innovation.

We talk about opportunity costs all the time but it never struck me that viewed this way, the opportunity cost of no innovation was just so high....life is slipping past us. Look at me, i have come a long way after my first ecom venture (which also happened to be the first ecom venture ever) called the International Stamp Exchange.

This was an innovation of sorts and it didnt sink into my friends and colleagues as to how exchanging stamps via the net would prove any useful over trading them in auction houses.

But for me, it was a mustard seed of an idea and grew up to be a large tree offering me many a fruits which i am enjoying till today.

I shudder to think what would have happened had this innovative idea not taken shape...!

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